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Funnel Engine & CMS Architecture
Role
Systems Architect, Full-Stack Builder:
Designed the data model and logic layer that powers flexible, scalable funnel operations. Structured content, offers, and campaign rules for non-technical updates with full control.
Project type
System Architecture / CMS Platform:
Backend system that controls campaigns, messaging, and funnel behavior through structured CMS data.
Architected a CMS-first funnel system where campaigns, pricing, and messaging are controlled entirely through structured data. This allows non-technical changes while preserving strict data integrity and performance.
Skills Shown:
- System architecture
- CMS data modeling
- Scalable funnel design
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